Резкого роста заинтересованности в игре в странах не обнаружено
| AVG | Rank | MS | SV(Brand) | SV(name+slot) | SV (name + provider) |
|---|
What information is provided in the table?
Здесь представлена статистика по поисковым запросам игры Aviator отдельно по разным странам и отдельно по кластерам (name + slot) и (name + provider).
AVG (Average Frequency) - in this table this is the average frequency rate, which is calculated as the sum of (name + slot) and (name + provider) clusters. Why not by branded query? Because often branded keyword query by game name can be quite "rubbish" and not objective at all. That's why we decided to calculate the main indicators only by total more accurate queries, and add the branded query itself just as an additional parameter, which will be more useful for unique game names.
Rank and MS (market share) - calculated for each country separately based on the AVG indicator.
If in some country there is found a frequency on a game, which was not found in this country before - this country is marked as "NEW..." (i.e. it is marked as a recommendation to study the game+country bundle as a possible new promotion market). (i.e. it is labelled as a recommendation to study the game+country combination as a possible new promotion market).
If there is a sharp strong growth in the keywords of a game in a country over the last couple of months - the game in this country is marked as "Trend", i.e. a possible start of a trend based on the growth of the corresponding keywords.
Data is updated at least once a month. Collected from Google search engine.
Can this data be trusted?
All frequency data for analysis are collected automatically via API directly from the Google search engine. To form queries, combinations of queries like (game name + word/phrase) are used. It should be taken into account that although the data is taken for analysis from the Google search engine, but in some places may contain contradictory information, both due to anomalies in the analytics on the Google side, and human errors in the formation of brand queries. We review the received and generated data on the site and if anomalies are detected - we make manual adjustments, which in the subsequent update collects data more accurately.
The data from the website should not be relied upon as accurate measurements. This data is collected and generated on the platform in order to understand the possible demand for games in different countries, as well as to understand the gambling market and the distribution of "forces" on it.
How does the data collection process take place?
There are several stages of data collection:
1. branded query. The system takes the name of the game and collects the frequency of the branded query across the countries of the world available on Google. It is not uncommon for a branded query to be a commonly used word or phrase (e.g. "777", "Zeus", "VIP", "Alladin"), then the frequency of the query will have completely inaccurate data that is not relevant to the game in question. We still collect this data and provide it for each game, as it is quite useful for analysing those games that have a unique name.
2. Clusters (name + slot) and (name + provider) - assembled from combinations of queries for each country, taking into account the local language.
3. Internal processing of received data in conjunction with provider data.
What does the "lock" icon mean?
The site contains a large amount of useful information on iGaming - available free of charge for all users. But there are also more complex developments of our team, which we actively develop and use in our work, and to which we are not ready to provide full access on a free basis. At least the project has monthly expenses (API, refinements, parsing, constant expansion of information, human resources, etc.). Therefore, a decision was made to add paid access to such data. The Games section was not an exception. All basic information for understanding the market and demand for games in different countries is provided here for free. But more accurate analytics, as well as the display of "NEW markets" and "Possible Trends" is closed.
How do I get full access?
To get full access to the closed information of the site - just go to the page "Prices" (top menu "About Us") and select the tariff "Resident". After payment the tariff will be assigned to you and you will get full access to all sections and data marked with the "lock" icon.
Published:
Oct 11, 2025
Updated:
Oct 11, 2025
AffGate.com is an independent analytical platform for iGaming, SEO, and digital marketing.
We collect data from official sources, structure information about markets, companies and technologies, and make the industry more transparent and understandable for professionals.
AffGate.com is not an online casino and does not provide access to gambling. All information is provided for educational and analytical purposes only.
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