Indian Premier League: How videos about the tournament are garnering millions of views

The Indian Premier League, aka Indian Premier League, aka IPL, kicks off on 26 March! The annual cricket tournament traditionally gathers a sea of event betting traffic not only in India, but also in other tier-3 GEOs such as Bangladesh, Pakistan and Nepal.

Let's take a look at which IPL videos are gaining millions of views on social media.

01. YouTube. On YouTube, clips of IPL in shorts are garnering millions of views.

• Example 1: 3 million views
• Example 2: 2.9 million views
• Example 3: 3.5 million views.

The last example uses a tournament table and Brainroot-style AI. The authors do not monetise the videos, and for nothing: if you add a sticker / BC logo or attach a ref with the promise of a bonus to the first deposit, you can raise $$$$.

02. TikTok. TikTok is popular among the people of India, IPL videos are aplenty here.

• Example 1. A review of the standings from an Indian blogger.
• Example 2. Sports analytics in English from The Hindu.
• Example 3. Highlights from IPL 2025.

03. Instagram. On Insta, Indians are less vocal about the IPL, but there are videos with views and likes.

• Example. IPL videomem: 44.3k likes.