Партнерский маркетинг будет запрещен в рамках новой системы регулирования онлайн-казино в Новой Зеландии
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Партнерский маркетинг будет запрещен в рамках новой системы регулирования онлайн-казино в Новой Зеландии
The Department of Internal Affairs (DIA) of New Zealand clarified that in addition to the ban on sponsorships and contracts with influencers, the new bill also includes a ban on affiliate marketing as a source of traffic.
Moreover, the fines for violations in the field of illegal advertising are serious — up to NZ$5m (about $2.9m).
Importantly, the investigation of such violations will be handled by the Department of Internal Affairs.
However, it is likely that large affiliates will find a way around this. The line between «promoting a brand through an affiliate model» and «informing the audience about a brand» is very thin, and often it is not clear even to the regulator.
For example, under the updated regulatory system, affiliate marketing is effectively banned in Italy, yet several large affiliate companies continue to attract traffic in this market, avoiding calls to action, marketing phrases, and leaving disclaimers about «the informational content of the page».
Провайдер B2B IGT объявил о сокращении штата на 10%, что затронет около 700 специалистов. Сокращения связаны с реструктуризацией бизнеса, а не с производительностью сотрудников.
The Kwiff Partners affiliate program is transitioning to the Raventrack platform. Participants need to complete several steps to continue working and replace tracking links by March 25.
The shortlist of nominees for the SiGMA Awards South America 2026 has been announced. The awards ceremony will take place on April 6 in São Paulo during the conference.
Fortuna Entertainment Group has entered into an agreement to acquire 70% of the largest operator in the Lithuanian market, TOPsport, pending approval from the regulator. TOPsport holds 54% of the market and has over 50 retail locations.
The Kalshi platform has secured a new round of investments totaling $1 billion, leading to a company valuation of $22 billion. Investors believe in the potential of prediction markets despite legal challenges.
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